In a surprising turn of events, Beko, the well-known European appliance manufacturer, has shifted gears from dishwashers and washing machines to unveil a brand new single-player adventure title called Domino: The Little One. Hold on to your hats, folks as it is not a new electrical appliance model but a game for your mobile and PC.
Beko has made a surprising move from appliances to gaming with the release of Domino
Beko, recognized for its innovative household appliances and commitment to sustainability, has teamed up with the gaming industry to make a splash in the gaming world. The move comes as a unique initiative to raise awareness about climate change and the challenges it poses.
The game is scheduled to go live on both mobile and PC this month
Domino: The Little One is a 2D platformer adventure game set to launch on Steam, Android, and iOS later this month. Unlike a laundry cycle, this game won’t take too long to complete, featuring four chapters, each addressing critical environmental issues. From the troubles of single-use plastic to the impacts of fossil fuels, ecological imbalances, and the disruptions caused by rampant deforestation, the game aims to educate players on these pressing concerns.
Akin Garzanli, Beko’s Chief Marketing Officer, expressed excitement about this unexpected venture, stating, “Domino is a very different kind of launch for us at Beko. The UN’s Green Game Jam findings clearly show that 68% of gamers are eager to delve into the worlds of sustainability and gaming together.“
“Gamers want to engage more, learn more, and contribute more. Domino is our way of reaching out to them. It encourages players to think critically and act ethically by presenting choices that we face. We invite you to play Domino, share it with others, and hope you find it both enjoyable and informative.”
Mark your calendars as Beko is set to release Domino: The Little One on November 23rd. Get ready to game for a cause and explore the intersection of sustainability and entertainment!
What are your thoughts on the news that Domino: The Little One is an upcoming platformer title with a good moral from leading appliance manufacturer Beko? Let us know your opinions in the comments below!
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